"Hades" is a captivating digital collection inspired by the enigmatic realm of the Greek God of death and the underworld. This collection delves deep into the mythology and mystique surrounding Hades, transforming ancient tales into a visually stunning digital art experience.
☁︎ “See, that’s the thing. In the Underworld, heroes are zeroes- comes with the territory.”— Hades. ☁︎
Concept /
Moodboard
Moodboard
Inspired by the Greek God Hades and the shadowy underworld, this collection embodies the realm's dark allure with chains and belts on bags and shoes, signifying the eternal bond of souls. Triple straps nod to Cerberus, the fearsome guardian, while a stark black and silver palette mirrors the underworld's gloom and the gleam of Hades' bident, blending mythological depth with modern style.
Sketching
Customer profile
Demographics:
- Income Level: $500,000+ annually.
- Occupation: Influencers, industry professionals, and brand ambassadors.
- Location: Urban centers, fashion capitals.
Psychographics:
- Significant impact on trends, brand endorsements, and product placements.
- Monetizes personal image with specific clothing, accessories, and products.
- Regularly attends esteemed fashion events, parties, and awards ceremonies.
- Bold and eccentric, unafraid to experiment with avant-garde styles.
Behavioral Traits:
- Active presence on platforms, sharing curated fashion content and event highlights.
- Extensive connections within the fashion industry and related sectors.
- Regularly invited to and attends high-profile fashion shows, parties, and awards.
- Income Level: $500,000+ annually.
- Occupation: Influencers, industry professionals, and brand ambassadors.
- Location: Urban centers, fashion capitals.
Psychographics:
- Significant impact on trends, brand endorsements, and product placements.
- Monetizes personal image with specific clothing, accessories, and products.
- Regularly attends esteemed fashion events, parties, and awards ceremonies.
- Bold and eccentric, unafraid to experiment with avant-garde styles.
Behavioral Traits:
- Active presence on platforms, sharing curated fashion content and event highlights.
- Extensive connections within the fashion industry and related sectors.
- Regularly invited to and attends high-profile fashion shows, parties, and awards.
Color board
Materials
Line-up
Technical drawings
